Page 49 - XL Axiata Integrated Anual Report 2020 ENG

2020 Integrated Annual Report 47
This indicates the quality of growth at XL Axiata which is focused on profitability and returns. Focusing on Operational Excellence was the key to XL Axiata’s successful financial performance and being able to maintain its position as the #2 integrated operator in Indonesia.
• EBITDA sustainably grew by
31% to Rp13.06 trillion in
STRATEGIC OBJECTIVES
XL Axiata managed to record a solid financial performance despite the challenges in the market. Apart from the challenges of increasingly fierce competition in the Telecommunications (Telco) industry, the Company also faced challenges from the COVID-19 pandemic that were unprecedented in the business world.
To balance these challenges, the Company focused on and consistently implemented a its Operational Excellence Strategy. This was carried out by focusing on digitalizing our business; way of working and making it easier and affordable
for our customers to access our services. That way, it is more precise and focused on creating and offering the new services needed, particularly in the midst of the COVID-19 pandemic. The successful implementation of this strategy was
a key driving factor in the Company’s financial performance in 2020.
Moreover, implementation of the operational excellence strategy coupled with internal transformation was key to improving profitability and increasing returns for stakeholders. The implementation of this strategy in the financial sphere included reviewing the cost structure based on priority to make it more efficient; renegotiating rates or leases with a number of strategic partners, increasing the use of digitalization at every stage of financial transactions, and applying stricter investment criteria to obtain optimal returns.
PERFORMANCE SUMMARY
Amid the COVID-19 pandemic and competition
of 2020, the Company remained capable of achieving positive financial performance. Total revenues grew 3% yoy, or to Rp26.02 trillion. Service revenue contributed significantly to this success, which grew 6% yoy to Rp24.13 trillion, representing a 93% portion, an increase compared
2020.
EBITDA (IDR Bn)
EBITDA Margin
9,966
50%
• Normalized profit for the year stood at Rp679 billion in 2020.
PAT & Normalized PAT (IDR Bn)
2019
2020
40%
2019
2020
372
+31%
13,060
PAT
Normalized PAT
713 719
679
*Normalized for one-offs during the year
TRANSFORM FASTER TO EMERGE STRONGER – GIVING BACK TO THE NATION PT. XL AXIATA TBK